[home][rumors and news][model release matrix][tov motorsports][desktop calendar][exhaust notes][tov forums][links][search][sponsors][garage][login]

Tire Rack Upgrade Garage
 Search for a Dealer:
 Canadian Flag US Flag
 Honda Acura
 ZIP  
Acura
There are currently no active Acura promotions
Honda
There are currently no active Honda promotions
2022 Acura MDX to Make World Debut Dec. 8
More.......................
Acura releases a new video featuring a walkaround of the MDX Prototype with Principal Designer
More.......................
Honda Reveals 11th-generation Civic prototype on live Twitch Head2Head stream
More.......................
Honda e wins the 'German Car of the Year' award for 2021; first Japanese vehicle to take this award
More.......................
Spoiler: Next-Generation Honda Civic Prototype Drops November 17 on Twitch
More.......................
2021 Acura NSX Celebrates Motorsports and Heritage in Long Beach Blue Pearl
More.......................
Are you looking for a 2021 Civic Type R Limited Edition? Check this list
More.......................
American Honda reports October 2020 sales results
More.......................
Today's Reading Links --> Re: New Mazda CX-5 To Go Premium, Gain Six-Cylinder Engines
Join Discussion......
Professional Motorsports --> Re: Lewis out with Covid
Join Discussion......
Type R --> Re: Civic Type R in winter weather?
Join Discussion......
Honda e --> Re: Honda e reviews
Join Discussion......
Videos --> Re: GR Yaris v Civic Type R - Drag Race
Join Discussion......
Accord --> Re: Next Generation Accord using GM platform?
Join Discussion......
General Talk --> Re: BMW responds to criticism of their new styling by ... "insulting" their customers
Join Discussion......
General Talk --> Re: 2021 Honda City Hatchback Revealed
Join Discussion......
Honda Motorcycles --> Re: Honda Rune
Join Discussion......
TLX --> Re: 2nd Generation TLX Reviews
Join Discussion......
General Talk --> Re: Audi RSQ3
Join Discussion......
Professional Motorsports --> Re: F1 - 2020 Bahrain Grand Prix - Spoilers
Join Discussion......
General Talk --> Re: Anyone used artificial grass in a dog run
Join Discussion......
HondaJet --> Re: HondaJet Elite just announced
Join Discussion......
General Talk --> Re: Second wave of Honda e orders in Japan opens 11/5
Join Discussion......
In first month on sale, Honda CR-Z sells at 10 times the monthly plan
 Date: March 24, 2010 07:43
 Submitted by:  JeffX
 Source: Honda Japan Press Release
 Credibility Rating: Not Specified


The closing of the first full sales month for the all-new CR-Z is still a few days away, but Honda has posted a release on their Japanese media site claiming that the CR-Z is selling at a pace of 10 times the monthly plan, which would put the first month total at around 10,000 units. The annual target is 12000 units.

Also mentioned is a mid-April start date of the CR-Z's "eco grand prix", a fuel economy "competition" offered to owners of CR-Zs equipped with Honda's "Premium Club Internavi" system. The objective of the "contest" is to promote "awareness of fuel-efficient driving". For those who wish to participate, the navi system will automatically track fuel consumption data and then post this data to the user's personal home page on the Premium Club website. National rankings are tallied, revealing the most fuel efficient drivers. The "Eco GP" was launched for the Insight last year.

Honda has also released the following data on the sales mix (thanks to 'danielgr' for the summary)

Main selling points.
- Unique performance/ECO blend offered by the 1.5L VTEC IMA powertrain.
- Great exterior styling and technologically advanced quality interior.
- 3-mode driving switch.
- Utility offered by the rear hatch and reclining seats.

Owner demographics
- 50% come from another Honda, 50% from other brads.
- Pretty varied : 15% singles on their 20s, 35% singles over 30, and 35% married over 40.

Trim levels
- 90% alpha (higher trim) / 10% beta (lower trim)
- 40 % MT / 60% CVT

Most popular options
- HiD : 92% (standard in alpha trim level)
- 16" alloys : 90% (standard in alpha trim level)
- Smart key (keyless start) : 90% (standard in alpha trim level)
- HDD navi with 180 rear camera & internavi : 62%

Colour mix
- White : 42%
- Silver : 17%
- Black : 12%
- Dark green : 12%
- Blue : 7%
- Red : 7%
- Orange : 3%

You can also read the news (in Japanese) on Honda's site.

Last edited by JeffX on March 24, 2010 08:30

Click Here to Submit Your Comments

Viewing Threshold (What is this?)

[fancy] [flat] [simple]
Subject Thread Originator Replies Last Post
  2 things I don't quite get
Great_Tubimi 15
  "Premium White Pearl" is most expensive colour
danielgr 15
  Several comments
danielgr 28
  White
TSX69 2
2022 Honda Civic Design Story, a video by Honda
Read Article....................
Photo Gallery: 2021 Acura TLX A-Spec
Read Article....................
Photo Gallery: 2021 Acura TLX Advance
Read Article....................
Photo Gallery: 2021 Acura TLX - Details and Cutaways
Read Article....................
TOV Photo Gallery: 2020 Chicago Auto Show
Read Article....................
TOV Photo Gallery: Honda and Acura at 2019 Los Angeles Auto Show
Read Article....................
Contact TOV | Submit Your Article | Submit Your Link | Advertise | TOV Shop | Events | Our Sponsors | TOV Archives
Copyright © 2020 Velocitech Inc. All information contained herein remains the property of Velocitech Inc.
The Temple of VTEC is not affiliated with American Honda Motor Co., Inc. TOV Policies and Guidelines - Credits - Privacy Policy
31