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Honda thinks Difficult is Worth Doing
 Date: May 27, 2008 09:33
 Submitted by:  JeffX
 Source: Honda's Viral Ad Seed Team
 Credibility Rating: Not Specified


We received an e-mail last week asking us to post these 4 clips. They are "a series of short unbranded teaser advertisements around skydiving, to build interest ahead of the final ad which is being aired in June. This is one of the most expensive TV ads ever made and itís for the launch of the new Honda Accord." These teaser ads have aired on television in Europe over the past few weeks, but Honda is hoping to generate buzz on the internet as well. Apparently, that's where we come in.

Along with these teaser clips, Honda has a blog that provides some "behind the scenes" perspective for this campaign.

I apologize if all 4 of these start playing at once when the page loads, but apparently that's how they've configured their embed applets.


Part 1


Part 2


Part 3


Part 4


The Finished Ad

Last edited by JeffX on June 17, 2008 22:05

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Date Subject User
06-19-2008 22:35
Message below viewing threshold View   (Score: -1, Troll)
Mugenkoo
05-31-2008 12:31
commercials up   (Score: 1, Normal)
2007RC46SP2
05-31-2008 14:39
Re: commercials up   (Score: 1, Normal)
Hawkstrike
05-31-2008 14:41
Re: commercials up   (Score: 1, Normal)
Hawkstrike
06-03-2008 11:07
Euro Accord commercials were a waste   (Score: 1, Normal)
98EX4cyl
05-27-2008 15:54
euro accord grill soooo nice   (Score: 1, Normal)
starbai
05-28-2008 05:00
Re: euro accord grill soooo nice   (Score: 1, Normal)
JIRZLEE
05-28-2008 18:06
Re: euro accord grill soooo nice   (Score: 1, Normal)
giancarlo51
05-28-2008 20:14
Re: euro accord grill soooo nice   (Score: 1, Normal)
blue99si
05-29-2008 12:13
Re: euro accord grill soooo nice   (Score: 1, Normal)
BAR_none
05-29-2008 19:49
Re: euro accord grill soooo nice   (Score: 1, Normal)
blue99si
05-30-2008 19:18
Re: euro accord grill soooo nice   (Score: 1, Normal)
gofast182
05-28-2008 10:10
why doesn honda just get its cars Into Movies?   (Score: 1, Normal)
sajicd
05-28-2008 10:26
Re: why doesn honda just get its cars Into Movies?   (Score: 1, Normal)
duncan
05-28-2008 15:10
Re: why doesn honda just get its cars Into Movies?   (Score: 1, Normal)
Ridgeline!
05-28-2008 19:16
Re: why doesn honda just get its cars Into Movies?   (Score: 1, Normal)
cFoo
05-29-2008 20:22
Re: why doesn honda just get its cars Into Movies?   (Score: 1, Normal)
blue99si
05-30-2008 19:11
Re: why doesn honda just get its cars Into Movies?   (Score: 1, Normal)
gofast182
05-29-2008 08:05
Why I like Top Gear...   (Score: 1, Normal)
TurkMan71
05-29-2008 13:03
Re: Why I like Top Gear...   (Score: 1, Normal)
bien
05-27-2008 13:52
Go to the website   (Score: 1, Normal)
motorhead73
05-27-2008 15:09
Re: Go to the website   (Score: 1, Normal)
dontcare
05-27-2008 15:36
Re: Go to the website   (Score: 1, Normal)
blue99si
05-29-2008 09:01
Re: Go to the website   (Score: 1, Normal)
4FC
05-27-2008 16:46
Re: Go to the website   (Score: 1, Normal)
siegen
05-27-2008 17:34
Re: Go to the website   (Score: 1, Normal)
dontcare
05-27-2008 19:25
Re: Go to the website   (Score: 1, Normal)
98EX4cyl
05-28-2008 09:04
Re: Go to the website   (Score: 1, Normal)
Tallguy
05-28-2008 11:54
Re: Go to the website   (Score: 1, Normal)
dontcare
05-28-2008 12:02
Re: Go to the website   (Score: 1, Normal)
dontcare
05-27-2008 18:30
Re: Go to the website   (Score: 1, Normal)
Mechanic
05-27-2008 19:10
Re: Go to the website   (Score: 1, Normal)
NealX
05-28-2008 14:16
TOV poll? Who wants a NA Accord Wagon?   (Score: 1, Normal)
TonyEX
05-28-2008 14:36
Re: TOV poll? Who wants a NA Accord Wagon?   (Score: 1, Normal)
98EX4cyl
05-29-2008 13:03
Re: TOV poll? Who wants a NA Accord Wagon?   (Score: 1, Normal)
bien
05-27-2008 13:03
Ugh....   (Score: 1, Normal)
blue99si
05-27-2008 13:49
Re: Ugh....   (Score: 1, Normal)
Powered by Honda
05-27-2008 14:11
Re: Ugh....   (Score: 1, Normal)
timstr
05-27-2008 15:26
Re: Ugh....   (Score: 1, Normal)
blue99si
05-27-2008 19:05
Re: Ugh....   (Score: 1, Normal)
NealX
05-29-2008 01:17
Re: Ugh....   (Score: 1, Normal)
tnkgrl
05-29-2008 08:19
Re: Ugh....   (Score: 1, Normal)
Neilap
05-28-2008 02:48
Re: Ugh....   (Score: 1, Normal)
owequitit
05-28-2008 07:45
Re: Ugh....   (Score: 1, Normal)
Mechanic
05-28-2008 14:07
Re: Ugh....   (Score: 1, Normal)
98 Accord
05-28-2008 14:22
Re: Ugh....   (Score: 1, Normal)
CarPhreakD
05-28-2008 19:56
Re: Ugh....   (Score: 1, Normal)
blue99si
05-29-2008 12:03
Re: Ugh....   (Score: 1, Normal)
BAR_none
05-27-2008 10:35
Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
98EX4cyl
05-27-2008 11:08
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
mk23666
05-27-2008 11:09
Message below viewing threshold View   (Score: -1, Inflammatory)
MP
05-27-2008 11:48
Re: Fantastic waste of money, I'm elling my stock in HMC.   (Score: 1, Normal)
98EX4cyl
05-27-2008 11:25
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
Hondapowrd
05-27-2008 11:43
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
Mark Hill
05-27-2008 13:32
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
98EX4cyl
05-27-2008 14:29
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
TurkMan71
05-29-2008 01:00
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
Mark Hill
05-28-2008 12:52
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
NSXman
05-28-2008 17:46
Re: Difficult is Worth Doing   (Score: 1, Normal)
dydx
05-27-2008 12:45
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
duncan
05-27-2008 13:16
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
Potenza
05-27-2008 13:28
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
98EX4cyl
05-27-2008 13:49
Honda's looking for free advertising, overspending on TV adverts   (Score: 1, Normal)
JeffX
05-27-2008 14:16
Re: Honda's looking for free advertising, overspending on TV adverts   (Score: 1, Normal)
98EX4cyl
05-28-2008 12:22
Re: Honda's looking for free advertising, overspending on TV adverts   (Score: 1, Normal)
Hondasrule
05-27-2008 18:50
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
Korben Dallas
05-27-2008 19:17
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
98EX4cyl
05-27-2008 21:00
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
TurkMan71
05-27-2008 22:18
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
Bayareadisciple
05-27-2008 22:48
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
AK
05-27-2008 22:54
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
TurkMan71
05-27-2008 23:28
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
98EX4cyl
05-28-2008 00:27
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
CarPhreakD
05-28-2008 01:38
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
Bankston_Honda
05-28-2008 01:40
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
Bankston_Honda
05-28-2008 03:08
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
BuddySol
05-28-2008 04:33
Not Bad   (Score: 1, Normal)
JIRZLEE
05-28-2008 09:53
Re: Fantastic waste of money, I'm selling my stock in HMC.   (Score: 1, Normal)
98EX4cyl
05-28-2008 19:24
They should have made ASIMO jump. *That* would have been difficult. nm   (Score: 1, Normal)
Trip
05-28-2008 20:20
Re: They should have made ASIMO jump. *That* would have been difficult. nm   (Score: 1, Normal)
NSXman
05-27-2008 15:49
Here's how it ends   (Score: 1, Normal)
Smoke_Jaguar4
05-27-2008 18:31
Re: Here's how it ends   (Score: 1, Normal)
2007RC46SP2
05-27-2008 16:39
Could someone perhaps point out   (Score: 1, Normal)
storm8ring3r
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