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American Honda Reports Fifth Straight Month of Record Sales
 Date: November 01, 2005 18:11
 Submitted by:  RyanDL
 Source: Honda Press Release
 Credibility Rating: Not Specified


Torrance, Calif. 11/01/2005 -- For the fifth consecutive month, total Honda and Acura sales broke records in October, increasing 4.2 percent over last year to 110,895 units, American Honda announced today. Year-to-date sales of Honda and Acura vehicles increased by 6.2 percent to 1,223,812, continuing a record-setting pace and putting the company in line for a 12th straight year of sales increases.

Honda Division also broke records for the fifth consecutive month, with strong sales of the revolutionary Ridgeline pickup and the newly redesigned Civic. Ridgeline posted its best month ever in October, with a record 4,974 units, while Civic continued to make gains, with sales increasing 14 percent over last October.

Increasing consumer awareness of Honda's innovative Ridgeline pickup contributed to its best-ever sales month, while the redesigned 2006 Civic Sedan and Coupe models' combination of exciting styling and thrifty fuel economy resulted in strong consumer interest.

"Strong sales of the Ridgeline and Civic demonstrate Honda's flexibility in a complex marketplace," said Richard Colliver, executive vice president of automobile sales. "The Ridgeline's combination of rugged utility and innovative features, such as the In-Bed Trunk, are clearly a hit with consumers, while record fuel prices make the Civic's excellent 40 miles-per-gallon economy an easy choice."

The Honda Division's year-to-date sales grew 5.7 percent to 1,046,705 units, with Odyssey, Pilot and CR-V all showing year-to-date increases.

Acura Division posted record October sales of the TSX sports sedan and RL performance luxury sedan. TSX sales increased to 2,742, a 52.3 percent increase from last year for a fifth consecutive month of record sales. The RL continued its sales climb to 1,550 units, breaking the old October record of 1,491 units set in 1996, and up 22.9 percent from last year. Year-to-date Acura sales are up 9.3 percent to 177,107.




Last edited by RyanDL on November 01, 2005 18:14

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