[home][rumors and news][model release matrix][dealer network][desktop calendar][exhaust notes][tov forums][links][search][sponsors][garage][login]

Tire Rack Upgrade Garage
 Search for a Dealer:
 Canadian Flag US Flag
 Honda Acura
 ZIP  
Acura
There are currently no active Acura promotions
Honda
There are currently no active Honda promotions
Just a bit of Civic 5-door trim info and some Next-gen CR-V News
More.......................
Spied on the Street! 2018 Acura RDX(?) mule?
More.......................
All-New 2017 Honda Civic Hatchback Arrives This Fall in North America, 180hp "Sport" Trim on the way
More.......................
Honda Sets New Car and Truck Sales Records as American Honda Reports July Sales
More.......................
Civic 5-doors spotted in transport in England
More.......................
Acura NSX GT3 Program Progressing with Surprise Public Test Debut Slated for Mid-Ohio
More.......................
Acura Announces NSX GT3 updates via conference call today
More.......................
Just a bit of Civic 5-door trim info
More.......................
General Talk --> Re: 2018 Camry.
Join Discussion......
The Tire Rack: Brakes and Suspension Forum --> Re: 06 Si Brakes for Track Use
Join Discussion......
CR-V --> Re: Picked up a '16 CR-V
Join Discussion......
General Talk --> Re: My experience with the latest Takata Recall (so far)
Join Discussion......
General Talk --> Re: California passes toughest greenhouse gas emission curbs
Join Discussion......
General Talk --> Re: Toyota 86 = classic?
Join Discussion......
Civic --> Re: 2017 Hatchback - No more EX 6spd?
Join Discussion......
Professional Motorsports --> Re: F1 - 2016 Belgian Grand Prix - Qualy Spoilers
Join Discussion......
Amateur Racing & Driving --> 06 Si Brakes for Track Use
Join Discussion......
Professional Motorsports --> Re: F1 - 2016 Summer Break Discussion
Join Discussion......
NSX --> Re: Honda NSX pricing estimate/order info for Europe
Join Discussion......
Sales Experiences --> Re: Can a damaged vehicle be sold as new?
Join Discussion......
Today's Reading Links --> Re: MT Big Test: Compact CUVs
Join Discussion......
Ridgeline - General Talk --> Re: Pickuptrucks.com mid-size comparo
Join Discussion......
Amateur Racing & Driving --> Re: JUDGE ME-- Gokart Racing
Join Discussion......
Automotive News: Acura to shift focus towards fuel efficiency, Honda may stretch product cycles
 Date: August 17, 2009 11:31
 Submitted by:  JeffX
 Source: Automotive News
 Credibility Rating: Not Specified


Mark Rechtin of Automotive News has two stories concerning Honda today. John Watts is (once again) a central figure in these stories.

In the first story, Rechtin reports that Honda is looking at the possibility of stretching certain model cycles and quotes an analyst who says that the Accord would be a good possible candidate for an extended cycle, but it would be unlikely to see this happening to the Civic.

Several months ago, we reported on tips we had received from anonymous sources claiming that the next generation Civic's introduction could be delayed by anywhere from 6 months to a year. Since then there have been several sources contradicting these claims, however. After reading the article at Automotive News, it's not really clear which direction Honda is really headed with this, as John Watts seems to make a number of arguments against the idea.

Link: Honda may stretch U.S. product cycles to cut global costs (subscription req'd)

The second story concerns Acura and how they are said to be shifting their focus away from performance and more towards fuel efficiency. John Watts mentions that the upcoming 2016 CAFE standards are proving to be very difficult to meet (side note: Honda was one of the few automakers who supported the very stringent standards), and that they see a much stronger (luxury) consumer focus on fuel efficiency when the market emerges from the current recession.

Link: Acura says it's putting fuel economy ahead of performance (subscription req'd)

Last edited by JeffX on August 17, 2009 11:34

Click Here to Submit Your Comments

Viewing Threshold (What is this?)

[fancy] [flat] [simple]
Subject Thread Originator Replies Last Post
  Bring back the RSX-Type-S for Fuel Savings
garmiguel 3
  Acura - Lost w/o Any Idea of Direction
jaje 35
  Starting to get used to it by now from Acura
NickDC5 49
  Want fuel efficiency? Give us back the Integra/RSX!
98EX4cyl 43
  Why has nobody complained about stretched product cycles?
owequitit 14
  Product Cycle Extensions
The_SiGuy 0
  Schizo Acura
arrow15 10
  How will they boost MPG?
TR 55
  Acura supports 2016 standards
NSXman 7
  WTF is the problem BOYS?
HONDA AFVM 43
  The German Provision to EPA rules, or how BMW may get away with murder
TonyEX 10
  Fulfill every enthusiasts dream huh?
Ganplosive 1
  What has changed?
VTECRacer 14
  Contradiction?
Ganplosive 11
  Bring on the Hy...
Spearsoft 4
  CAFE 2016
cyisalwayshungry 3
  Not surprise that this is recession driven
vtecrocks 1
  MPG for Acura....?
blue99si 1
2017 Honda Accord Hybrid Photo Gallery
Read Article....................
TOV Video: 2017 Honda Ridgeline ride along
Read Article....................
2017 Honda Ridgeline PR Photo Gallery
Read Article....................
First Drive: 2017 Acura NSX(!)
Read Article....................
2017 Acura NSX PR Photo Gallery
Read Article....................
TOV Video: Guy Melville-Brown talks about the 2016 Civic Coupe design
Read Article....................
Contact TOV | Submit Your Article | Submit Your Link | Advertise | TOV Shop | Events | Our Sponsors | TOV Archives
Copyright © 2015 Velocitech Inc. All information contained herein remains the property of Velocitech Inc.
The Temple of VTEC is not affiliated with American Honda Motor Co., Inc. TOV Policies and Guidelines - Credits - Privacy Policy