Acura And XM Are First To Offer Complimentary Satellite Radio Program For CPO Vehicles
Date: October 11, 2006 11:57
ACURA AND XM ARE FIRST TO OFFER COMPLIMENTARY SATELLITE RADIO PROGRAM FOR
CERTIFIED PRE-OWNED VEHICLES
Acura Certified Pre-Owned Car Buyers Get 3 Months Complimentary XM Service
Washington, DC, October 11, 2006 - XM Satellite Radio (NASDAQ: XMSR), the
nation's leading satellite radio service with more than 7 million
subscribers, and Acura today announced the first complimentary satellite
radio service program for Certified Pre-Owned (CPO) vehicles. Beginning
this fall, Acura will offer three months of complimentary XM service on CPO
Acura models with factory-installed XM Satellite Radio, including: RL, TL,
TSX and MDX. Acura currently inspects, certifies and remarkets more than
35,000 previously-owned vehicles per year, with approximately one-third
featuring standard XM Satellite Radio, a rate that will grow over time as XM
continues to be offered as standard equipment across Acura models.
"Acura's CPO program will introduce XM Satellite Radio to a new and growing
category of customers," said Steve Cook, executive vice president,
Automotive, XM Satellite Radio. "XM's reach will now extend to Acura's
pre-owned customers who seek the same high performance standards and quality
as they've come to expect with a brand-new Acura."
"Whether they choose to invest in a new or Acura Certified Pre-Owned
vehicle, our customers get an ownership experience that is second to none,"
said Dan Crowe, Automobile Remarketing Manager for Acura. "With the
expansion of XM Satellite Radio to our entire 2007 new model line, it's only
fitting that we also offer the nation's leading satellite radio service to
our Certified Pre-Owned customers."
Every CPO Acura originally equipped with XM Satellite Radio will be
available with three months of complimentary XM service and a waived
activation fee. All Acura CPO Vehicles also come standard with a Certified
Limited Warranty (12 months/12,000 miles) and a 7-year/100,000 mile
Powertrain Limited Warranty.
About XM Satellite Radio
XM (NASDAQ: XMSR) is America's number one satellite radio company with more
than seven million subscribers. Broadcasting live daily from studios in
Washington, DC, New York City, the Country Music Hall of Fame in Nashville,
Toronto and Montreal, XM's 2006 lineup includes more than 170 digital
channels of choice from coast to coast: the most commercial-free music,
premier sports, news, talk radio, comedy, children's and entertainment
programming; and the most advanced traffic and weather information.
XM, the leader in satellite-delivered entertainment and data services for
the automobile market through partnerships with General Motors, Honda,
Hyundai, Nissan, Porsche, Subaru, Suzuki and Toyota, is available in more
than 140 different vehicle models for 2006. XM's industry-leading products
are available at consumer electronics retailers nationwide. For more
information about XM hardware, programming and partnerships, please visit
Last edited by JeffX on
October 11, 2006 12:01