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TOV Forums > Today's Reading Links > > Focus groups are worth less than zero

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DCR
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Re: Focus groups are worth less than zero    (Score: 1, Normal) 06-20-2012 09:28
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I am not sure anything could have made the ZDX a success, save a 60% reduction in price. I remember reading an article/interview about the design, and I found it again.

This gives you an idea of how Acura designers approached it, and it gives you a sense of how they have approached most things since then.

http://www.caranddriver.com/news/acura-designers-zdx-concept-interview
Date Subject Author
06-14-2012 22:58
Bloomberg interviews Erik Berkman   (Score: 1, Normal)
civicw
06-14-2012 23:54
Re: Bloomberg interviews Erik Berkman   (Score: 1, Normal)
DCR
06-15-2012 00:53
Re: Bloomberg interviews Erik Berkman   (Score: 1, Normal)
BachelorFrog
06-15-2012 01:05
Re: Bloomberg interviews Erik Berkman   (Score: 1, Normal)
Rgist85
06-15-2012 10:54
Re: Bloomberg interviews Erik Berkman   (Score: 1, Normal)
JeffX
06-15-2012 11:54
Re: Bloomberg interviews Erik Berkman   (Score: 1, Normal)
Rgist85
06-15-2012 12:38
Re: Bloomberg interviews Erik Berkman   (Score: 1, Normal)
JeffX
06-15-2012 00:00
Re: Bloomberg interviews Erik Berkman   (Score: 1, Normal)
hondadude
06-15-2012 00:50
Re: Bloomberg interviews Erik Berkman   (Score: 1, Normal)
CivicB18
06-15-2012 01:29
Re: Bloomberg interviews Erik Berkman   (Score: 1, Normal)
ClementZ
06-15-2012 02:39
Re: Bloomberg interviews Erik Berkman   (Score: 1, Normal)
The Legend
06-15-2012 04:46
Re: Bloomberg interviews Erik Berkman   (Score: 1, Normal)
sadlerau
06-15-2012 08:41
Re: Bloomberg interviews Erik Berkman   (Score: 1, Normal)
HONDA AFVM
06-15-2012 09:33
Re: Bloomberg interviews Erik Berkman   (Score: 1, Normal)
Nick GravesX
06-15-2012 09:44
Re: Bloomberg interviews Erik Berkman   (Score: 1, Normal)
DCR
06-15-2012 10:27
Re: Bloomberg interviews Erik Berkman   (Score: 1, Normal)
typer_801
06-15-2012 12:03
Re: Bloomberg interviews Erik Berkman   (Score: 1, Normal)
Waldo
06-15-2012 15:10
Re: Bloomberg interviews Erik Berkman   (Score: 1, Normal)
owequitit
06-15-2012 13:04
Focus groups are worth less than zero   (Score: 1, Normal)
JeffX
06-15-2012 15:34
Re: Focus groups are worth less than zero   (Score: 1, Normal)
sa3eedi
06-15-2012 16:35
Re: Focus groups are worth less than zero   (Score: 1, Normal)
according2kev
06-18-2012 11:45
Re: Focus groups are worth less than zero   (Score: 1, Normal)
NSXforever
06-19-2012 15:15
Re: Focus groups are worth less than zero   (Score: 1, Normal)
CivicB18
06-19-2012 16:28
Re: Focus groups are worth less than zero   (Score: 1, Normal)
superchg2
06-19-2012 19:24
Re: Focus groups are worth less than zero   (Score: 1, Normal)
A77
06-20-2012 00:38
Re: Focus groups are worth less than zero   (Score: 1, Normal)
Atomic Frog
06-20-2012 01:49
Re: Focus groups are worth less than zero   (Score: 1, Normal)
notyper
06-20-2012 15:08
Re: Focus groups are worth less than zero   (Score: 1, Normal)
Nick GravesX
06-20-2012 18:43
Re: Focus groups are worth less than zero   (Score: 1, Normal)
Mr. Taggart
06-20-2012 04:36
Re: Focus groups are worth less than zero   (Score: 1, Normal)
Jesse
06-20-2012 04:47
Re: Focus groups are worth less than zero   (Score: 1, Normal)
Jesse
06-20-2012 09:28
Re: Focus groups are worth less than zero   (Score: 1, Normal)
DCR
06-20-2012 14:09
Re: Focus groups are worth less than zero   (Score: 1, Normal)
MasterOfDaDomain
06-20-2012 14:51
Re: Focus groups are worth less than zero   (Score: 1, Normal)
duncan
06-20-2012 20:01
Re: Focus groups are worth less than zero   (Score: 1, Normal)
Jesse
06-20-2012 23:38
Re: Focus groups are worth less than zero   (Score: 1, Normal)
WongKN
06-21-2012 00:15
Re: Focus groups are worth less than zero   (Score: 1, Normal)
FiSH-Chan
06-21-2012 00:51
Re: Focus groups are worth less than zero   (Score: 1, Normal)
Mr. Taggart
06-21-2012 23:20
Re: Focus groups are worth less than zero   (Score: 1, Normal)
owequitit
06-21-2012 22:42
Re: Focus groups are worth less than zero   (Score: 1, Normal)
WongKN
06-15-2012 13:51
Re: Bloomberg interviews Erik Berkman   (Score: 1, Normal)
JeffX
06-15-2012 14:58
Re: Bloomberg interviews Erik Berkman   (Score: 1, Normal)
Double J
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