TurkMan71
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I'm not sure if he's just saying that so TSX sales don't plummet or if it's true, and if it's true, then what?
http://www.autonews.com/apps/pbcs.dll/article?AID=/20120326/RETAIL03/303269988/1144/acura-shifts-its-focus-to-sensible-gen-y-shoppers
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CanTex
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Great! Having seen the TSX and ILX side by side at the Dallas Auto Show, I'd certainly keep the TSX. On size, power and perceived aggressiveness, the ILX just isn't there. Basically, it's a niftier Civic.
And my TSX won't be an orphan...
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Mr. Taggart
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Read the article, once again the focus is on Gen Y, but like with scion, the Gen Y is not buying a lot of what car marketers think they will buy. You know its one thing to tell a focus group or survey what you want in you next car but the realities of life my change what you actually buy.
The article also stated that the Gen Yers were looking for text messaging in car. What happens when the gov't soon bans it as the nanny state is now posisitioning texting and driving (and talking and driving) as being as bad as drunk driving?
One interesting note was on the conquest and lost sales charts. Honda and Toyota lead both but I wond what that same chart looked like in 2007 before the economy dumped.
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Longhorn
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As I stated in another thread, the next TSX may be coupe. It was mentioned a couple of years ago a coupe was coming. TSX already has brand recognition, why throw it away. Make a coupe or four door coupe. Then it will not matter if it has the same interior space of the next TL.
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A77
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The article seems to just say that the intended market wants a car that looks cool and has cool features. Sorry, but the more I look at it the less cool it is, and even as an over 50 i think it looks old man car. The CSX SURELY had a more youthful appeal. |Its that bulbous nose and dodge Avengerish rear quarter.
Focus looks cooler and has way cooler features. anyways - hard for a sedan to look cool
So they have a load of pre orders for the RDX - no surprise there. is it revealing that there is no mention of ILX pre-orders?
I still doubt the TSX will last beyond the new TL's introduction. And to me the TSX has a sharper more youth appeal design - inside and out than the ILX. My son, I guess young gen y'er agrees. But neither appeals particularly.
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Mr. Taggart
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If Acura wants a design languge that says 'young' I think Volvo is doing a pretty good job right now.
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Powered by Honda
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YESSSS good news!
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A77
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am i in a minority that thinks the Civic looks better, especially with a bit of lowering, nice wheels, tint, black roof and a spoiler....aka...
outside anyway. don't think an ILX could ever be made to look as nice as this. (IMHO...)
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HONDA AFVM
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I think I said this a few months back.......but nobody believed me.......it was January I believe.
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A77
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I thank you've been saying it's what gen-y ers want for a lot longer than that Andrew. my experience - most gen y ers don't buy new cars as they can't afford the comprehensive insurance....
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auto_enthu
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IMO, TSX is among the best 4 cyl sedans in the market, is many aspects including the styling. It is a timeless design including its grill.
TSX would make a good family luxury sedan, but ILX would'nt given its compact size.
TSX is too successful to get rid of it immediately and without a doubt it is a consistent best seller in its segment and quite a few other automakers tried to emulate its entry level success.
Acura must wait atleast until an year or two after nextgen TL introduction to see if TL would reasonably replace TSX.
I have a feeling that next gen TL might be offerred in both 4cyl as well as 6cyl options and to increase its appeal and attract TSX buyers and eventually phase out TSX.
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NealX
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A77 wrote:
am i in a minority that thinks the Civic looks better, especially with a bit of lowering, nice wheels, tint, black roof and a spoiler....aka...
outside anyway. don't think an ILX could ever be made to look as nice as this. (IMHO...)
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I agree. When the Civic is "properly dressed" is can be more attractive. Concept to concept - on the outside...
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superchg2
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Neal wrote:
A77 wrote:
am i in a minority that thinks the Civic looks better, especially with a bit of lowering, nice wheels, tint, black roof and a spoiler....aka...
outside anyway. don't think an ILX could ever be made to look as nice as this. (IMHO...)
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I agree. When the Civic is "properly dressed" is can be more attractive. Concept to concept - on the outside...
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I have yet to see a single 9G Si Sedan on the road! The lowered version pictured here does look quite a bit better than a stock Si.
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owequitit
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Mr. Taggart wrote:
Read the article, once again the focus is on Gen Y, but like with scion, the Gen Y is not buying a lot of what car marketers think they will buy. You know its one thing to tell a focus group or survey what you want in you next car but the realities of life my change what you actually buy.
The article also stated that the Gen Yers were looking for text messaging in car. What happens when the gov't soon bans it as the nanny state is now posisitioning texting and driving (and talking and driving) as being as bad as drunk driving?
One interesting note was on the conquest and lost sales charts. Honda and Toyota lead both but I wond what that same chart looked like in 2007 before the economy dumped.
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It is just a matter of time until those features get banned (initial attempts at legislation are already in progress).
I guess you could call it an act of the "nanny state," but realistically, the safety trends are alarming. The reaction times of a texter are as high or higher than a drunk, and texting/talking on the phone is rocketing up the charts for leading causes of accidents. I am not necessarily a nanny state fan, but I should have a reasonable expectation to not be killed in a car accident because someone hits me who isn't paying attention to anything other than Facebook.
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A77
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Since the introduction of a ban on cell phone use in cars unless hands free last year there has been a marked reduction in drivers wandering around - well that's my local impression. helped by occasional police purges.
All this focus group crap - look at the Kia Soul - never has a car been more gen y aimed with its flashing speakers and all. yet who buys them - almost exclusively fat old people. Look at the Cube. Who buys this POS. Well, next to nobody. Who bought Elements? Same story. people in their early twenties can't afford new cars as the insurance is too high. Well, some do - but the average new car buyer is in their late 40s. (wrong - just checked that - they are 56...... heck i am younger than the average buyer (just) . And Honda markets its Civic, the biggest selling car.....to 12 year old Ninja fans.)
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atomiclightbulb
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Mr. Taggart wrote:
The article also stated that the Gen Yers were looking for text messaging in car. What happens when the gov't soon bans it as the nanny state is now posisitioning texting and driving (and talking and driving) as being as bad as drunk driving? |
Texting while driving IS as bad or worse than drunk driving.
http://www.caranddriver.com/features/texting-while-driving-how-dangerous-is-it
Look at the reaction times. And that's on a straight course in a controlled environment.
This isn't about "nanny state", this is about telling people to take personal responsibility for paying attention to the road, and holding them accountable for it.
Sorry, but it's not acceptable for some shithead to crash into my car because they were texting instead of driving.
Got it?
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Nick GravesX
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I despise texting. Even when I'm not driving.
A77 is right - funny how all these 'cool yoof' cars are invariably bought by daft pensioners! Yo Granpappy!
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Mikeydred
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I think its a little prejudice to say a 20 or 30 something year old can’t or won’t buy a new car (again falling victim to market research). It is a matter of what that individuals places as priorities and also the income and other investments the individual may have at the age that he or she should decide whether or not they buy a new car. I have learned that insurance is irrelevant to your age or the type of car and is more important of where you live
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JeffX
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Mikeydred wrote:
I think its a little prejudice to say a 20 or 30 something year old can’t or won’t buy a new car (again falling victim to market research). It is a matter of what that individuals places as priorities and also the income and other investments the individual may have at the age that he or she should decide whether or not they buy a new car. I have learned that insurance is irrelevant to your age or the type of car and is more important of where you live
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Maybe it's no longer the case but not too long ago, if you were unmarried, male, and under 25 years of age, you found yourself in a very high insurance bracket, making it very difficult to justify spending for insurance on higher performance vehicles (and I'm not even talking about super fast cars, either)
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Kool Aid
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Ironically, to support the text message function in the ILX, the mobile device must support something called a MAP profile. Currently, this includes most Blackberry's but not Andriod or Apple. There isn't a Gen-Yer out there rockin' a Blackberry.
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NSXforever
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Kool Aid wrote:
Ironically, to support the text message function in the ILX, the mobile device must support something called a MAP profile. Currently, this includes most Blackberry's but not Andriod or Apple. There isn't a Gen-Yer out there rockin' a Blackberry.
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WTF? Do they know who gen Y is? Gen Y loves cars, not sure why they are painting them as people that hate cars, who are struggling with money and rather text than drive. Then they aimed for those people? WTF?
Yes there are some of those in gen Y but my goodness most seem to still love cars from exotics to V-8 Mustangs and many are doing quite well for themselves. The economy has also picked up as well.
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Torque
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Kool Aid wrote:
Ironically, to support the text message function in the ILX, the mobile device must support something called a MAP profile. Currently, this includes most Blackberry's but not Andriod or Apple. There isn't a Gen-Yer out there rockin' a Blackberry.
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So, Acura's market research led them to the conclusion that Gen Y wants tech toys in lieu of rather than in addition to a really good car. Who the eff are they kidding? Then they half ass it when the final product comes out. I can't imagine any Gen Y customer thinking the ILX is "smart luxury" or "value".
If this is the point they wanted to hammer home then the tech toys should be standard since they certainly didn't do anything worthy in the engine department.
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Kool Aid
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Why the fuck are you and NSX coming down on me like I made the car or the press release. I'm just adding a data point on the functionality of the system.
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Torque
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Kool Aid, I'm not coming down on you. Not sure how you took it that way. But in all honesty, this was directed toward Acura, not you. Just saying.
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Kool Aid
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Torque wrote:
Kool Aid, I'm not coming down on you. Not sure how you took it that way. But in all honesty, this was directed toward Acura, not you. Just saying.
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Sorry about that I reread what you said and meant to reply and amend what I wrote before you responded. In all likelihood, this car isn't the right car for me, but then, there are many cars that aren't right for me. I'm just feel that just although it's not right for me, that it doesn't mean that it would work for someone. So I'm not willing to invalidate the car based on my needs alone because as a manual driver, I'm already in the 5% range.
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Torque
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Kool Aid wrote:
Torque wrote:
Kool Aid, I'm not coming down on you. Not sure how you took it that way. But in all honesty, this was directed toward Acura, not you. Just saying.
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Sorry about that I reread what you said and meant to reply and amend what I wrote before you responded. In all likelihood, this car isn't the right car for me, but then, there are many cars that aren't right for me. I'm just feel that just although it's not right for me, that it doesn't mean that it would work for someone. So I'm not willing to invalidate the car based on my needs alone because as a manual driver, I'm already in the 5% range.
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No worries, just wanted to clear that up. I'm in the 5% range as well driving a manual car and riding a motorcycle.
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NSXforever
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Kool Aid wrote:
Why the fuck are you and NSX coming down on me like I made the car or the press release. I'm just adding a data point on the functionality of the system.
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Hey mahn chill out no one is coming down on you. :)
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jbkingjr
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Jeff wrote:
Mikeydred wrote:
I think its a little prejudice to say a 20 or 30 something year old can’t or won’t buy a new car (again falling victim to market research). It is a matter of what that individuals places as priorities and also the income and other investments the individual may have at the age that he or she should decide whether or not they buy a new car. I have learned that insurance is irrelevant to your age or the type of car and is more important of where you live
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Maybe it's no longer the case but not too long ago, if you were unmarried, male, and under 25 years of age, you found yourself in a very high insurance bracket, making it very difficult to justify spending for insurance on higher performance vehicles (and I'm not even talking about super fast cars, either)
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Oh no, that's still the case. You should've seen what my rates looked like for my Si sedan at 21. 'Cringe-worthy' comes to mind.
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CarPhreakD
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Neal wrote:
A77 wrote:
am i in a minority that thinks the Civic looks better, especially with a bit of lowering, nice wheels, tint, black roof and a spoiler....aka...
outside anyway. don't think an ILX could ever be made to look as nice as this. (IMHO...)
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I agree. When the Civic is "properly dressed" is can be more attractive. Concept to concept - on the outside...
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Not as nice looking as...
I will be honest, I think even the 8th gen Sedan has this 9th gen beat. The squarish front is really throwing me off from the relatively smooth curves of the 8th gen.
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CanTex
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Jeff wrote:
Mikeydred wrote:
I think its a little prejudice to say a 20 or 30 something year old can’t or won’t buy a new car (again falling victim to market research). It is a matter of what that individuals places as priorities and also the income and other investments the individual may have at the age that he or she should decide whether or not they buy a new car. I have learned that insurance is irrelevant to your age or the type of car and is more important of where you live
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Maybe it's no longer the case but not too long ago, if you were unmarried, male, and under 25 years of age, you found yourself in a very high insurance bracket, making it very difficult to justify spending for insurance on higher performance vehicles (and I'm not even talking about super fast cars, either)
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Memories of Aug. 1969 (OK, so I was a young engineer back then, now just an "old f**t" who fits the Crosstour demographic), sitting in the Plymouth showroom, ordering my 1970 Barracuda. My pen hovered over the Cuda option check box (the 340) but I couldn't do it - I had checked potential insurance rate differences the day before and simply couldn't afford it. Sad, sad day. Let me tell ya, that 318 4-speed (Hurst pistol grip) just didn't cut it.
Fast forward to today: Insurance companies are way smarter now, so it's more difficult for a young person to get a performance car. The modern-day equivalent for my driving pleasure if I were in my early 20s: Si coupe.
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